Nowadays in digital projects development, the practical part comes to the front, and the creative loses its position. Our experts will share their experience on how to save a spark of creativity for designers, how to experiment and look for fresh solutions, how to cope with routine at work and not to stop in development.
The goal of a good design is to bring beauty and convenience into everyday life. Therefore, a real designer is primarily concerned about finding solutions that simplify users’ lives. The practical part comes to the front and the work becomes impersonal. Here arises a question: is there a place for creativity in design or is it a craft that serves people?
During the lecture, we will talk about how a designer should experiment, look for fresh solutions and save a spark of creativity in his daily activities. How in the process of work to go beyond a simple artist and learn to look at tasks more widely? Why is it important to limit yourself and how this process simplifies the work? How to interact with the client? And most importantly: what is freedom in design? The expert in the field of graphic design will share his experience and tell how a modern designer can reach a new level, let creativity into his daily routine and not stop his development.
, co-founder and creative director of the Mountteam studio. Specialist in branding and web design. Collaborated with such agencies as Plenum and Linii Group. Developed design projects for FIFA, Ikea, Tele 2, Azbuka Vkusa, XFit, and others